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Changing consumer behaviour: the implications for corporate- community partnerships
We’ve been in various stages of lockdown for only a short while but pre-COVID 19 feels like a different universe. During these weeks we’ve seen…
Solve, don’t sell – prospecting for new corporate partnerships
As governments around the world take cautious steps towards re-opening economic activity, most corporates, large and small, will be reforecasting and reshaping their businesses to…
Rebound or rollercoaster? The next stage for corporate partnerships
Australians have reasons to be cautiously optimistic that the COVID-19 lockdown is working, and I’ve heard talk about the economic recovery once restrictions are gradually…
Nuggets of corporate partnership gold amidst the crisis
When Stellar Partnerships hosted a corporate partnership webinar a few weeks ago, we asked corporate partnerships professionals how they were feeling in the midst of…
Corporate partnerships- imagining the new normal
When the COVID-19 lockdown began, people started by mourning the loss of things familiar: the Friday night drinks, Saturdays at the football, lunch with friends.…
Corporate partnerships and fundraising events in a crisis
The COVID-19 crisis has thrown into disarray the plans for many large- scale charity fundraising events and created a particular challenge for corporate partnerships. What…
How can you steer your corporate partnerships through a recession?
Steer your coporate partnerships through a recession. I remember working in corporate partnerships through a recession in 2008. Yikes, it feels like yesterday. The 2008…
Corporate partnerships – the importance of a realistic job description
We know that corporate partnerships managers have special skills that make them successful: but every superhero has a weakness. The kryptonite for people working in corporate partnerships…
Rebel with a Cause- the 5 secret superpowers of a Corporate Partnerships Manager
Corporate partnerships are not like any other type of fundraising and they require a combination of skills that makes a corporate partnerships manager very special.…
Corporate partnerships: should I be asking a corporate partner for more?
Negotiating the value of corporate partnerships is like the bathroom scene in the film Pretty Woman. Edward is negotiating for a week of Vivien’s time…
Alignment underpins innovative corporate partnerships
[vc_row][vc_column][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]I love finding examples of innovative and creative corporate partnerships and especially one which is underpinned by a strong alignment between the partners. Alignment (noun.)…
Corporate partnerships: The smarter you work, the luckier you get
What do corporate partnerships have in common with Steven Bradbury, the Olympic speed skater? When he won a gold medal after his opponents crashed on…