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Corporate partnerships: should I be asking a corporate partner for more?
Negotiating the value of corporate partnerships is like the bathroom scene in the film Pretty Woman. Edward is negotiating for a week of Vivien’s time…
Alignment underpins innovative corporate partnerships
[vc_row][vc_column][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]I love finding examples of innovative and creative corporate partnerships and especially one which is underpinned by a strong alignment between the partners. Alignment (noun.)…
Corporate partnerships: The smarter you work, the luckier you get
What do corporate partnerships have in common with Steven Bradbury, the Olympic speed skater? When he won a gold medal after his opponents crashed on…
The 4C’s of Transformational Partnerships
[vc_row][vc_column][vc_column_text]This week Australian students go back to school after the summer holidays. You can hear the sighs of relief and popping of champagne corks from…
Best practice corporate partnerships – lessons from the UK
Growing up in the UK, we always looked to Australia with wonder and curiosity: beaches, endless sunshine, houses with kitchens big enough to sit the…
What can corporate partnership managers learn from Qantas about pricing?
The curly question for corporate partnership managers is “how much do I ask for?” No-one wants to leave money on the table, but equally they…
Looking for new corporate partners? Here’s how to identify your best corporate partnership prospects
I love watching my 3 year-old make friends. It’s so innocent and there is absolutely no fear of failure. She is Frozen obsessed and for…
Overcoming the Iceberg of Ignorance in Corporate Partnerships
The Iceberg of Ignorance study suggested that only 4% of problems in an organisation were known to senior management, whilst those involved in day to…
What’s the right price for my corporate partnership proposal?
The issue that many charities struggle with is how much to ask for when pitching to a corporate partner. Does that solve your problem? No,…
An asset catalogue unlocks higher value corporate partnerships. Why?
Can you imagine pitching a corporate partnership only half dressed? We’ve all had one of those dreams. Or the embarrassing realisation that your fly is…
Corporate Partnerships – A Dating Guide
At Stellar Partnerships we’re romantics at heart and we often talk about corporate partnerships as a marriage and not a speed date. We just read…
How to train your dragons: managing your internal stakeholders for great corporate partnerships
Sometimes it feels like the hardest relationships aren’t the new corporate prospects you’re targeting, but your own internal stakeholders. Just like the movie, your colleagues…