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3 ways to break the cycle of frustration in corporate partnerships
My dog is full of energy and constantly on the lookout for new entertainment. When she’s had enough of squeaky toys, she chases her tail.…
3 reasons why corporate partnerships don’t fit a formula
In the movie When Harry Met Sally the heroine drives everyone crazy when she orders a meal. She wants extra ingredients, different combinations, the sauce…
4 ways to get lucky in partnerships
What do corporate partnerships have in common with Steven Bradbury, the Olympic speed skater? When he won a gold medal after his opponents crashed on…
How to really measure partnership success
What does success look like to you? In the Paris Olympics the male gymnastics team from China had a combined total of 37 world and…
10 ways to keep going after failure
I’m inspired by the talent and dedication of the athletes at the Paris Olympics. But I particularly felt for the two synchronised divers who were…
How to be a championship winner
The English have a complicated relationship with their men’s soccer team. Having invented the game and won one World Cup back in 1966 there is…
4-minute daily investment to generate leads
Fun fact about me, I keep a micro journal. You probably haven’t heard of one but google it if you’d like to know more. It…
Your Best Pitch Deck Ever
I have 2 older brothers who are chefs. They're a great source of how-to information when Google lets me down. What's the herb flavour in…
3 steps to more resilient partnerships
The Paris Olympics is just around the corner. Seemingly superhuman athletes are chasing gold medals and perfect scores. It’s tempting to see them as unnaturally…
When is a no really a no?
Prospecting for corporate partners is unpredictable. Just when the conversation is warming up, you hit an obstacle, or a great big brick wall. If your…
The 2 secret ingredients for high-performing partnerships
It’s a month before the start of the Paris Olympics and athletes are training hard. Every morning I see the rowers heading out before dawn…
10 ways to attract partners to your website
I envy people who go thrift shopping. The most dedicated ones find bargains, designer treats and treasures to make Antiques Roadshow experts salivate. I’m hopeless…