5 things to expect when you’re prospecting
The Sydney City to Surf Run is 14km of running in the most scenic route in the world. Finishing at Bondi Beach, the runners get to dip into the ocean …
prospecting
7 steps to finding the right contact
How is your partnership prospecting going? Unless you’ve got a Rolodex like a legendary PR guru, I suspect you don’t have the connections to the corporate partners you want. We …
3 things damaging your partnership prospecting
Your organisation is desperate for some new income and you’ve worked hard on a new website, some glossy collateral and great images. You may even have done the foundational work …
Your worst nightmare could be your best prospect
When non-profits look for new corporate prospects, they look for things they have in common. Unlike dating, opposites don’t attract in corporate partnerships. Finding alignment with elements such as shared …
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Ready, steady, prospect
It’s the start of the Australian school year and parents have been cleaning out the shops for new shoes, uniforms and eye wateringly expensive stationery. Of course, they need the …